Services
Tailored, mission-driven publicity services for nonfiction authors, academics, and public thinkers. Every campaign is designed to connect powerful ideas with the audiences who need to hear them—through thoughtful strategy, hands-on execution, and deep industry experience.
Publicity & Public Relations
Strategic, author-first campaigns that raise visibility, build credibility, and shape public conversation around your work.
Media Relations
Targeted media outreach and relationship-building to secure impactful coverage with national outlets, podcasts, broadcast, and more.
Social Media Strategy
Customized guidance on using social platforms to engage readers, boost discoverability, and support your publicity goals.
Media Training
One-on-one coaching to help you feel confident, clear, and compelling in interviews, panels, and public appearances.
Event Planning
Thoughtful planning and support for book launches, speaking engagements, and virtual or in-person events that align with your goals and audience.
How can I help you?
If you're interested in finding out more about working together, get in touch with me to schedule a call!
Frequently asked questions
Still have questions? Here are a few of the most commonly asked questions by new or prospective clients.
Liz Wetzel PR specializes in strategic, high-impact publicity campaigns for nonfiction authors. I amplify bold ideas, connect authors with major media outlets, and help nonfiction books make a lasting mark on the public conversation.
I work with a wide range of nonfiction, including current affairs history, politics, law, science, education, memoir, psychology, and social justice. If your book informs, challenges, or inspires, I’d love to hear about it.
Ideally, publicity efforts should begin 4–6 months before your publication date and continue through the month after. This gives us time to build momentum, pitch long-lead media, and develop a tailored launch strategy.
Yes! I love working with first-time authors and guiding them through the publicity process, from shaping their media messaging to preparing them for interviews.
No two books — or authors — are alike. I create campaigns based on your book’s subject matter, your professional background, your goals, and the audiences you most want to reach.
My services include media relations, press kit development, op-ed placement, podcast booking, event support, social media strategy, and media training.
Depending on your project and goals, placements might include national print and broadcast outlets, influential online platforms, podcasts, academic or policy publications, and high-profile event opportunities.